Trading philosophy

Always stick on to buying stocks in raising markets and selling in falling markets.

Do not trade every day of every year. Trade only when the market is clearly bullish or bearish.

Only enter a trade after the action of the market confirms your opinion and then enter promptly.

Continue with trades that show you a profit, end trades that show a loss.

End trades when it is clear that the trend you are profiting from is over.

In any sector, trade the leading stock – the one showing the strongest trend.

Never average losses by, for example, buying more of a stock that has fallen.

Never meet a margin call – get out of the trade.

A stock is never too high to buy and never too low to short.

Markets are never wrong – opinions often are.

The highest profits are made in trades that show a profit right from the start.

No trading rules will deliver a profit 100 percent of the time.

There is no “genius” in these rules. They are common sense and nothing else, but “Common sense is uncommon.” Trading is a common-sense business. When we trade contrary to common sense, we will lose. Perhaps not always, but enormously and eventually. Trade simply. Avoid complex methodologies concerning obscure technical systems and trade according to the major trends only.